Second Year Contest
Parco: 2 Pédales, 1 Batterie
Context:
As part of our internal competition, we had the opportunity to participate in the Regional Challenge. This exciting task gave us just 4 days to create a full advertising campaign for Parco Cycles, a brand specializing in electric bikes. 🚴♂️
🚲 The Brief:
Build an engaged community around the brand and encourage purchases during the launch of their crowdfunding campaign.
💡 Our Creative Idea:
Inspired by the iconic 2CV campaign and its slogan “4 wheels under an umbrella,” we developed the campaign “2 pedals, 1 battery,” highlighting the simplicity and efficiency of Parco Cycles.
Case study
Billotte Contest:
Context:
With the school, I also had the opportunity to create a complete advertising campaign in just one week for the Bisontine biscuit brand Billotte. They asked us to respond to a specific and ambitious brief. Working for the Billotte team also enhanced my ability to propose creative solutions tailored to a client’s expectations while maintaining a coherent strategic vision. It was an intense but incredibly rewarding experience.
First Year Contest
Context:
Last year, I had the opportunity to create a logo for the National Cross of Firefighters. I worked alone to design an initial version of this logo.
Then, all the students in the class presented their work, and the teacher selected the best logos. Among the chosen projects, I was fortunate to be part of the selected group. We then formed a team with the other selected students to collaborate and merge our ideas to create a new logo that has been presented to the client.
